Huntsville
2410 L & N Drive
Ste C
Huntsville, AL 35801

Office Email

Phone:
256-519-7220
Toll Free:
1-866-519-7220
Fax:
256-519-7242
Team Leader:
Robert Simons
  Our Huntsville Office

Huntsville & Madison County, AL

About Us

Voted the "Most Innovative Real Estate Company" by Inman News, Keller Williams® Realty takes a different approach, one that is built on personal touches, a professional approach and positive results.

We continually train our agents to make your transaction as smooth and successful as possible!

Keller Williams-Huntsville utilizes the latest technologies, market research and business strategies to meet your expectations. However, more importantly, we listen and that means we find solutions that are tailored to you.

Click on one of our service links to see what Keller Williams Huntsville/Madison has to offer you!  


How to price to sell and still make a profit

The asking price you set for your home significantly affects whether you will profit in the sale, how much you will profit and how long your home will sit on the market. Your real estate agent's knowledge of the overall market and what's selling - or not selling - will be invaluable in helping you determine the price. The objective is to find a price that the market will bear but won't leave money on the table.

Here are some points to consider:

Time. Time is not on your side when it comes to real estate. Although many factors influence the outcome, perhaps time is the biggest determinant in whether or not you see a profit and how much you profit. Studies show that the longer a house stays on the market, the less likely it is to sell for the original asking price. Therefore, if your goal is to make money, think about a price that will encourage buyer activity (read: fair market value).

Value vs. Cost. Pricing your home to sell in a timely fashion requires some objectivity. It's important that you not confuse value with cost - in other words, how much you value your home versus what buyers are willing to pay for it. Don't place too much emphasis on home improvements when calculating your price, because buyers may not share your taste. For instance, not everyone wants hardwood floors or granite countertops.

Keep it simple. Because time is of the essence, make it easy for the buyers. Remain flexible on when your agent can schedule showings. Also, avoid putting contingencies on the sale. Though a desirable move-in date makes for a smoother transition between homes, it could cause you to lose the sale altogether.